Creative, Digital

The Guru’s of creative image making Serial Cut, have updated their website with some fantastic new works, combining illustration, CGI and live action Photography!

Check them out http://www.serialcut.com

Ars Thanea once again we teamed up with TBWA\Chiat\Day Los Angeles, this time for the campaign of 54th Grammy Award. As usual striking detail and beautifully polished illustrations were produced, see the progress below!   Client: Grammy’s Agency: TBWA\Chiat\Day Los Angeles Creative Directors: Bob Rayburn, Patrick Condo Associate Creative Directors: Denise Zurilgen Art Director: Jenn Kutchey Senior Art Producer: Sabrina Bajaj Production Studio: Ars Thanea Executive Creative Director: Peter Jaworowski Art Director / Lead Digital Artist: Pawel Nolbert Simulation Artist: Pawel Wilkos 3D Artist: Piotr Kolus Production Manager: Marcin Molski

Music and brands holding hands : Chevrolet + OK Go! The new music video from OK Go, made in partnership with Chevrolet. OK Go set up over 1000 instruments over two miles of desert outside Los Angeles. A Chevy Sonic was outfitted with retractable pneumatic arms designed to play the instruments, and the band recorded this version of Needing/Getting, singing as they played the instrument array with the car. The video took 4 months of preparation and 4 days of shooting and recording. Amazingly creative, and another example of brands + Music sponsorship, a massive emerging trend from 2011 going into 2012.

In 2010, i had the pleasure of being involved in the Real Steel film creative, whilst working at London based creative agency, Five33. I worked on a verity of different elements, from posters, logos all of which featured in the film itself. Five33 developed an unbelieveable amount of creative material for the film, working closely with the film director to develop a trans-media experience, and a property bible which styled, and art directed the look of almost the whole film! Incredible, so much so our involvement was featured in Wired Magazine.

A few years back, i did a work placement over at the award winning high end retouching agency Taylor James. These guys are seriously talented, and have worked on the largest of large advertising campaigns, utilizing their amazing 3D CGI and photo retouching skills. I was lucky enough to spend a few weeks there, learning the ins and outs of high end composting and photographic retouching techniques, under the guidance of Josh Rodgers. Here are some projects i got involved in… Check out their website, packed with amazing image manipulation, and jaw dropping CGI.

The BiG! Agency website is now live!!

Check it out! http://www.thebigagency.net

The internets is a very strange and beguiling place, where things like Cher Lloyd, a man orgasiming over double rainbows and the real life problems of super mario all exist. Are aim is to help you circumnavigate the oddities and help showcase the true beacons of internet innovation.

Freddie Wong is one such being, he describes what he does as “Just some cool dudes making sweet vids with rad FX!” (humble bastard) with his love of gunplay, ticking funny bones and effects savy he now has one of the most watched channels on YouTube

Take a gander at his Light Warfare video below

The Wombats ‘Techno Fan’ from Memo Akten on Vimeo.

“TECHNO FAN” is a music video created for The Wombats by Memo Akten and Barney Steel.

“We received a locked down signed off edit of live footage that had been rejected by the label. We were asked to process and stylise it. We worked with Memo Akten at msavisuals.com to create a custom openframeworks app that we used to process the rotoscoped edit.”  

More images on thefoundcollective

Director: Barney Steel; Compositing / Post: Raoul Paulet, Barney Steel, James Medcraft; Software development: Memo Akten